As we know, COVID-19 has made many re-evaluate how we not only connect and develop our customer-facing teams, but also how we connect and engage the customer. Indeed, Pharmaceutical, Med-Tech and Healthcare sales organisations are constantly having to innovate and adopt new systems and processes to ensure they reach their organisational sales goals. Since the emergence of COVID-19 in early 2020, there has been a need to move to the ‘virtual’ space.
Our philosophy around experiential technology-based learning is that although eLearning is often used to impart knowledge, that with a different remit, it can successfully develop capability and therefore have a marked, immediate business impact when applied and supported within a blended learning pathway.